TikTok vs Shorts; which platform is better for business?

How Shorts differs from TikTok

TikTok vs Reels vs Shorts: Performance Data

TikTok vs Shorts vs Instagram/Facebook Reels

Best Short Video Apps: When to Choose TikTok, Instagram Reels or Shorts

TikTok vs Shorts - which is better? - PUSH.fm

Shorts VS Tiktok VS Instagram Reels - Plannthat

How Google, Meta and Snap's battle with TikTok in short-form video is playing out - Digiday

Short-Form Video Marketing: TikTok, Instagram Reels, And Short Best Practices

Chart: Shorts Is Already a Firm Favorite Among Advertisers

From Vine to TikTok: The Evolution of Short-Form Video and the Rise of a Social Media Juggernaut, by Stefan Murariu