Barbie's New Role: Picking up Mattel's Toy Sales

Mattel Needs Barbie's Movie Magic to Lift Toy Sales - WSJ

You Can Now Buy Kate McKinnon's Weird Barbie Doll from Hit Movie

Mattel introduces first Barbie doll representing a person with Down syndrome

Mattel's new Barbie doll features an Indian business woman; check details here - BusinessToday

Deal Town - Friday, October 27, 2023 - Page 31

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Kidscreen » Archive » Mattel bets on Barbie to ignite toy sales after Q2 sales decline

Barbie's star fades, dragging on Mattel in 3rd quarter

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Barbie shows signs of life as Mattel plots comeback

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